There’s a difference between logic and false logic.
If you’ve got a business plan that turns out to be a disaster from the outset, you have two choices:
1. Give up - pull the plug = no patches, updates or DLC of any sort.
2. Stick to the plan - take a chance that the business plan will work in the long term = patches, updates & DLC until budget runs out or business plan turns into a success.
We might not agree with the business plan, but it at least means we have much needed improvements and added content to the game (which still has the potential to be a classic).