Happened to me as a result of freezes, but have been consistently able to reproduce this.
Select a character.
Customize said character.
While on the customize character menu, CTRL+ALT+DEL and close program from task manager.
Restart the game.
During opening publisher video, CTRL+ALT+DEL and close program from task manager.
Restart game.
Upon restart, player will be asked to select faction and all previous character data will be gone.
As I said, this happened to me at first because the game froze during character selection, then when I restarted it I accidentally alt+tabbed from the publisher intro movie and closed the game. Since then I’ve been consistently able to reproduce it using above steps. Maybe its my ****ty computer or my steam is messed up somehow, who knows.:stroggtapir:
I was all excited on an update to this problem.