[QUOTE=tokamak;411181]It’s set in London, advertising would only add to the game. The only condition is that it needs to be coherent with the rest of the art-direction.
The main reason this is met with resistance is that it makes the customer feel he’s being billed twice for the same thing.[/QUOTE]
I like the idea. Dont see a problem with ingame ads, but, as Tokamak said, they have to fit to the overall style and shouldnt be just a photo texture/copy of real life ads.
Don’t really want to get drawn into the “immersion” argument beyond that ads designed to fit the world would be much better. Neither would bother me if it meant more money for SD though.
How about this then. Ads displaying tourneys, gaming events even results from leagues etc.
from what i gathered from lockis comments in irc, he wants to charge the same as usual but let you have it for free and if you can afford it then you can buy “cool stuff” whatever that is. but the end result is you get a much larger player base. the haves and the have nots all getting along killing each other.
if it was full price plus charged add-ons id steer clear. but you cant complain if its free. but some probably will.
it all depends on what is chargable stuff but i beieve he said that it would not effect gameplay i maybe wrong.
if i had to buy an extra class for a pound no problem, 10 then forget it. pricing will be crucial.
but if i could see that money was being re-invested back into the game to improve it for everyone
and i could see get better then great. but if i ever saw someone with an item that i couldnt afford i doubt id be happy.
maybe if locki could give some more info here in the forum. as it sounds interesting.
*can i just add that i broke my toe playing this the other night manouvering furniture to play.
could be 1st phsical injury from DB.
We can frame it like this: It’s sanctioning and regulating piracy. People who would never pay SD don’t offer financial value but they still offer value in filling up the playerbase. So rather than having them play on hacked servers you welcome them so the paying customer has something to shoot at.
And then the F2P model of course offers different price brackets.
[quote=iwound;411270]
…*can i just add that i broke my toe playing this the other night manouvering furniture to play.
Could be 1st phsical injury from db.[/quote]
medic!!! 
It actually makes sense to have current day adverts in a future London in this case: they’ve been up since the dirty bomb went off.
I quite liked the idea someone put out of having a digitised billboard in-game that shows recent clan match results, not sure if it could be region specific though. I know that’s not advertising, just a cool thing to have.
How about sponsored guns like in Borderlands? Instead of it being made up companies like Jacobs or Hyperion, have proper companies put their name to them… nVidia Double Shotgun or Intel Sharpshooter Sniper. Apple could have guns that are exactly the same as everyone elses but cost twice the XP to obtain 
They could do special promotional limited edition guns for new games or movies that nearing release as well.
[QUOTE=DarkangelUK;411864]
How about sponsored guns like in Borderlands? Instead of it being made up companies like Jacobs or Hyperion, have proper companies put their name to them… nVidia Double Shotgun or Intel Sharpshooter Sniper. Apple could have guns that are exactly the same as everyone elses but cost twice the XP to obtain
They could do special promotional limited edition guns for new games or movies that nearing release as well.[/QUOTE]
Like the idea. And SD/WC would get paid twice. First from the patron/name giver, and then from the F2P customer.
It could also work with the ingame ads as well, billboards advertising Intel Sniper Gun 1000 powered by i7 2600k etc. So you’re sneaking ads into the game, but still keeping it within the universe as it were.
You could have ads in the style of graffiti, either on walls or as modifications to existing adds. For example you might have a Nuka-Cola ad in the world but with a witty graffiti modification to say coca-cola is much better.
I like the idea of sponsors vying for their guns popularity. You get it in BL2 all the time, some prefer the tech of Hyperion, others love the explosiveness of Torgue. Hell the companies themselves could get in on the action, buy a brand new 780GTX from nVidia and get an exclusive DB SMG that can’t be bought normally.
Love everything Borderlands so I’d be quite happy with this idea 
(Maliwan SMGs FTW!).
Also like the in-game results. Could have graffiti scrawled clan tags all over the place too, frequency based on position on the ladder, or even just the tags of people currently playing.
Wouldn’t mind a spray tag like all valve games, but not important.
As for advertising: real world ads that have passed through some sort of acceptance criteria (art musty fit in the DB aesthetics) would be just fine for me, but I suspect this may be a load of administrative work for SD and may not pay enough to be worth the hassle.
I do like all the tie-ins that TF2 has with items from other games. I don’t know if something like that can somehow get worked in to DB in a meaningful way, but it does create some great cross party interfacing (PC Gamer could give away specially tagged items in the magazine and attract a big influx of people etc…).
Like that idea too. First time I’d find ads more funny/cool, than annoying. If it’s programmed right, you could even have some moving/animated ads, without too much of a strain for the hardware; but then again, many of the billboards are malefunctioning, as part of the tone of the game.
PS: Didn’t “id” did that allready with the quake-multiplayer, or at tournaments? And I think they failed with that quite a bit, didn’t they?
You mean Quake Live? Which is basically Quake 3 Arena in a browser plug-in… As far as I know it’s doing ok. I’m not sure how much money it’s making but as far as I know it’s holding its own.
John Carmack on Quakelive ingame ads (Quakecon 2011) http://www.youtube.com/watch?v=00Q9-ftiPVQ&feature=youtu.be#t=1h4m52s
Ah. Interesting. Thanks.
Well then maybe in-game advertising is a subject that should be dropped? If it’s not a good revenue stream then it’s a waste of development time.
[QUOTE=zenstar;411912]Ah. Interesting. Thanks.
Well then maybe in-game advertising is a subject that should be dropped? If it’s not a good revenue stream then it’s a waste of development time.[/QUOTE]
Well, perhaps you need to factor in some things. First off, Quake is, well, old…In that time, in-game ads were either unheard, or a new concept, in either case, they were mostly frowned upon. When Quakelive launched, I’d wager much of the fanbase were fans of the original, with that “purist” mindset, compared to new players the game brought in. Second, Quake is all about Arena play, and the maps reflect this, making an odd place to plaster in-game ads.
Dirty Bomb is a new game, released in a time where in-game ads are not a foreign concept and much more accepted among players. It also takes place on Earth in real-world environments, making for a much more natural setting to showcase them. If done well, they could act to make the environments feel that much more life-like.
If it’s too much of a PitA to implement ads in the actual maps during gameplay, then just roll banner ads in the lobbies or loading screens. Wouldn’t bother me at all as long as it doesn’t affect the game negatively, ie loading times etc. Whatever helps SD improve their revenue stream is fine with me.
There’s the psychological element. If people see ads then they feel they’re already contributing and that’s one less incentive to pay for anything.
[QUOTE=H0RSE;411923]Well, perhaps you need to factor in some things. First off, Quake is, well, old…In that time, in-game ads were either unheard, or a new concept, in either case, they were mostly frowned upon. When Quakelive launched, I’d wager much of the fanbase were fans of the original, with that “purist” mindset, compared to new players the game brought in. Second, Quake is all about Arena play, and the maps reflect this, making an odd place to plaster in-game ads.
Dirty Bomb is a new game, released in a time where in-game ads are not a foreign concept and much more accepted among players. It also takes place on Earth in real-world environments, making for a much more natural setting to showcase them. If done well, they could act to make the environments feel that much more life-like.[/QUOTE]
This^ No really, I think Quake Live is/was really not the right game for ingame ads. But DB would be. I mean Warchest is allready doing it with the “RAD Soldiers” ads.
PS: Ads would have to be placed in and around spawn areas and in not so tense areas on the map, so people could really take a look at them; but that’s quite obvious of course.